Adding QR to Your Print Boosts Your Digital QR Codes are having a moment. And it’s about time. “Quick Response” codes have been around for years. But early technology was clunky, required you to download a special app, and frankly, people ...
One Plus One Equals Three? I know that title sounds like something from the new math, but it’s really a formula for marketing success. It’s not uncommon to have two different things that, when married together, add up to ...
The Two Sides of Multi-Channel Marketing Enter Multi-Channel Selling and Marketing… Multi-channel is a buzzword we hear a lot lately. Until recently, it was mostly used in a marketing context to describe a multi-touch approach to reach ...
