While our mission has not changed, the way we approach it has. We’re still committed to delivering valuable content to consumers via the mailbox, but now we are even more focused on providing our customers with actionable insights and research that allow them to maximize revenue and response across all media.
Advertising has always been a moving target. Today, new media formats come and go before you know what happened. Yet over the years, one thing remains constant, we all still make the trip out to our mailboxes every day and read our daily mail.
I could launch into a barrage of statistics and testimonials about the effectiveness of Direct Mail even in today’s digital marketplace, but you’ll find that elsewhere on our website. Today we just want to show you our new look and say goodbye to an old friend.